4 Types of Search Engine Optimization SEO
I’ll go through each of these elements in the On Page SEO checklist below. Founder of Sheets for Marketers, I nerd out on automating parts of my work using Google Sheets. There’s nothing like a well deserved drink after a busy day spreadsheeting.
The goal of on-page SEO is to rank higher for target keywords, and keyword research is how you identify those keywords. The most common schema for SEO is product schema, which allows search engines to show product prices, availability, ratings, and sizes directly in their results. This can be added to your product page with custom code, through your theme or a third-party app.
How To Create Helpful Content Post-HCU
You can use hyperlinks to send users to your Contact Page, your online store or to any other place. These are clickable words that take users directly to a different page. Use links to send your readers to other relevant blog posts, to your About page or to the purchase page for a specific item you’re selling online.
- Keyword research is the process of discovering what keywords and phrases your target audience uses to search for the topic you want to show up for in organic search results.
- We will start off easy and slowly get to the more advanced stuff!
- By prioritizing E-E-A-T, you signal to search engines that your site is reliable and deserving of a higher ranking.
- Let us help your business find the best tools and solutions to thrive and grow.
On-page SEO checklist template
You need data to run a successful online business in the modern world. With GDPR in Europe and CCPA in California setting strict privacy rules, first-party data collection has become essential for all online businesses. You need to signal to Google that your content is trustworthy and well-researched. Think of it as borrowing someone else’s credibility to make your own content more credible.
This is the dirty little secret that sites use to get LOTS of backlinks on autopilot. And once my page cracked the top 5, Google hooked me up with sitelinks. Finally, add a snippet of content to your page that’s designed to fit inside that Featured Snippet box. And if you want to dig even deeper into the factors that are slowing down your site, you can also run a page from your website through WebPageTest.org.
Well, you need to SEO Anomaly figure out why people link to specific pieces of content in your industry. A while back I noticed that most content about “SEO tools” only listed tools. If you want to dive deeper into keyword research, you can check out this video. I recommend typing a few different keywords into Google until you have a list of about 10 keywords.